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What are cookies?

A cookie is a small text file that is stored on your computer or mobile device when you visit a website.

Cookies are used to:
• Remember your preferences
• Tailor our sites to your interests.

Different types of cookies


First party cookies

These are set by the website you’re visiting. And only that website can read them. In addition, a website might use a separate company to analyse how people are using their site. And this separate company will set their own cookie to do this.

Third party cookies

These are set by someone other than the owner of the website you’re visiting.  Some of our pages may also contain content from other sites, which may set their own cookies. Brick Lane Bikes & BLB Bigmama have no control over third party cookies.

Advertising cookies

Some websites use advertising networks to show you specially targeted adverts when you visit. These networks may also be able to track your browsing across different sites.

Session cookies

These are stored while you’re browsing. They get deleted from your device when you close your browser.

Persistent cookies

These are saved on your computer and don’t get deleted when you close your browser. Persistent cookies are in use to remember your preferences for the next time you visit our website.

How we use cookies?


We use different types of cookies for different things, such as:
• Analysing how you use our website
• Giving you a more personalised experience

Strictly necessary cookies

These cookies let you use all the different parts of our website. Without them services that you have asked for cannot be provided.

Some examples of how we use these cookies are:
• Signing into the Brick Lane Bikes & BLB Bigmama websites
• Remembering previous actions such as text entered into a registration form when navigating back to a page in the same session
• Remembering security settings

Functional cookies

These help us personalise our websites to you. 

Some examples of these cookies are:
• Remembering if you visited the website before so that messages for new visitors are not displayed to you
• Remembering settings applied to the website such as colour, font size and layout.

Performance cookies

These help us understand how our visitors are using the Brick Lane Bikes & BLB Bigmama websites, so we can make them better.

Some examples of how we use these cookies are:
• To collect information about which web pages visitors go to most often so we can improve the online experience
• Error management to make sure that the website is working properly
• Testing designs to help improve the look and feel of the website

What happens if I disable third party cookies on my browser?


If third-party cookies are disabled on your browser, some features may not work quite as you would expect. This is because, like anything you sign in to, your BLB account relies on cookies to provide some services like personalisation.

If your browser is blocking third-party cookies, some of these features can't work properly so you may experience problems with your account.

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